New Zealand Trade and Enterprise

Better By Design:
CEO Summit 2015

The NZTE Better By Design - CEO Summit is a 2-day lecture series and workshop held for New Zealand's premiere exporters and businesses.

We were tasked with branding the series as a stand-alone event while also staying with the Better By Design and NZTE's existing identity. We came up with the idea of a single unit in a strict and rigid grid. When expanded this single unit could become pretty much anything, even within the more rigid grid, an apt metaphor for your business. We also designed upwards of 40 illustrations using the single unit to visualise how your company can evolve.

Working closely with Augusto in Auckland, titles and backdrops for the event were created for both days as well.