Kiwibank
A lighthearted campaign about circling the drain of your own mortality
Kiwibank Life and Living
Through EightyOne, I was approached to concept and illustrate a campaign for Kiwi Living, a life and living insurance branch of Kiwibank.
We did so with a series of illustrations and ads that highlighted comical situations and images where you might need to think about life insurance.
Our key consideration was that it couldn't be too heavy, and to drive people to enquire more about life insurance.
Services providedIllustration for Animation
Concepting
